Restaurants activity increased 5.40% in July 2024

The restaurants activity (services of foods and beverages) registered a progress of 5.40% in July of 2024, as a result of the positive performance of its four large components.

During the first seven months of the current year, the sector registers a growth of 2.29%.

The restaurants group grew 4.57%, due to the greater demand in the fast foods’ establishments, Pollerías (Grilled chicken restaurants), restaurants, touristic restaurants, meats and grill, coffee restaurants, international food and Chifas, influenced by the celebration of gastronomic fairs such as “Perú Mucho Gusto” in Tacna, “Gastromaq Perú”, “Gastronomía Viva”, “Chorrillos sabe a Perú” and “Feria de la Peruanidad” performed in Lima.

In addition, the business of sandwich restaurants, Food from Arequipa, Pizza restaurants, Northern food, and Creole food, favoured by new gastronomic proposals, customer loyalty, implementation of buffet and Creole lunches, artistic performances and live musical shows, promotions through the use of mobile Apps and agreements with telecommunication companies.

Other activities of foods service registered a variation of 9.11%, driven by the business of foods concessionaires that enlarger the service of collective food with companies of the mining, fishing, manufacturing, electric, penitentiary institutions, clinics and hospitals sector. Likewise, the provision of meals for contractors (food services to transportation companies) reported a growth due to the greater frequency of travels associated to mid-term vacations in schools, in universities and promotions of touristic packages.

Beverages service registered an increase of 5.75%, due to the activities of coffee shops, bar restaurants, discos and bars. The group was favoured by the celebration of National Holidays, performance of concerts, discounts and promotions, free drink bar, remodeling of facilities, participation in fairs and advertising strategies in social media.

Provision of meals on request (catering) increased in 10.45%, due to the greater requirement of service of preparation and distribution of foods, for the attention of buffet in events such as marriages, baptisms, baby shower, gala celebrations, corporative meetings, informative meetings for shareholders and press conferences.